Social media management for a electrical company
Social media does not generate emergency calls and anyone who tells you otherwise is selling posting packages. What it does is settle the question a homeowner asks after they find you and before they dial: are these people real, and is their work any good. A feed with forty photos of clean panels, trenched conduit and finished can lights answers that in nine seconds.
The mistake is paying somebody $400 a month for branded graphics with tips about electrical safety. Those get no reach and prove nothing. A blurry photo of yesterday's service change outperforms every designed post you will ever buy.
Three posts a week is the working cadence, and the raw material comes off your techs' phones. After two weeks, working means the feed looks like a working shop, your ad account has real creative to pull from instead of stock, and someone checking you out finds recent activity rather than a page last touched in 2023.